This is the second rendition of this topic within the Drupal Community, the first time I shared my experiences and journey in this context was at Drupal Camp Sofia, in Bulgaria in 2015. In many respects this is quite a circle for me, I have fond memories of attending a Drupal meet-up in Utrecht (long way from home in Kent!) in 2012, receiving a very warm welcome by the local community at OneShoe’s very eclectic offices and meeting the personality that is Michel. Continue reading
2017 was epic, turbulent, encouraging, phenomenal, hard, exciting, exploratory, reflective, transformative, fulfilling and a successful year for Peace Through Prosperity. Thanks to its incredible team, ambassadors and supporters. Thank you all.
2017 by numbers
- 9 month engagement in 11 marginalised areas of Karachi, Pakistan
- 304 male beneficiaries completed mini-MBA for micro-entrepreneurs
- across 5 separate trades*
- delivered average revenue growth: 10%
- average profitability growth: 108%
- and created 19 new jobs.
In real terms this translates to individual micro-entrepreneurs taking home an extra $142 per month. Their daily net (take home) income has grown from $4.4/day to $9.13/day. That’s not it! 19 unemployed individuals found jobs created by the growth experienced by the micro-entrepreneurs. An individual micro-entrepreneur and their immediate family benefited for sure, and so did their local community. Continue reading
Building on from my previous post on empathy maps it seems apt to share a real world example of how a non-technical team utilises empathy maps. To build deep understanding of the target audience’s issues and to address their pains.
For those not familiar with Peace Through Prosperity, the organisation works with people engaged in micro-enterprises; such as street-cart or pavement based green grocers, barbers, cobblers and food vendors. Peace Through Prosperity enables them to build a better future for themselves, their family and community through vocational education and coaching. Continue reading
First and foremost thank you to all who made the time to attend my session on Empathy Driven Content Strategy at Drupal Camp London 2017. Thank you for sharing your time and perspectives.
This session was an evolution of two previous sessions:
- Using Empathy Maps to Better Understand your Jury delivered at Drupal Camp London 2015 and,
- Better understanding your prospects, clients, stakeholders and end users using empathy maps and personas at Drupal Camp Ghent 2014.
There is a difference between walking in someone else’s footsteps and walking in their shoes!