Being human, taking Open Source, Agile and Cloud beyond tech! at Drupal Europe

Privileged to be given the opportunity by organisers at Drupal Europe to share Peace Through Prosperity‘s journey with the Drupal community. Thank you!

This was the third rendition of this talk since 2015, and in this time our charity, our work, progress of our beneficiaries and our learnings from it have come a long way. Continue reading

Drupal Camp Tunis 2015 – Call to Action

Drupal-Tunisia-logo-3 Speaking to Willie Seabrook took me back to 2011-2012 when a few of us were trying to get Drupalists in Pakistan to morph into a local community, connect with the regional and global Drupal community and reap the benefits that come from the wisdom of the crowd. Willie is doing for Tunisian Drupal community what I did for the Pakistani Drupal community 3  odd years ago. I empathise with Willie’s, he’s got a task and a half ahead of him and we cannot not lend a hand… right!

Growing an OS community in any ecosystem leads to growth, opportunities, creation of jobs and wealth. Simply put it leads to socioeconomic transformation of the landscape be it a niche at a time. Such transformations are much needed in developing economies with high rates of youth unemployment, demographics skewed on the younger side and a shed load of socioeconomic challenges, simply put these are states for whom the stakes are very high.

Tunisia is one such ecosystem, with a high rate of unemployment amongst youth and women, economic grievances festering and successive caretaker governments busy fire fighting as opposed to nation building.

As activists, technologists and OS evangelists we can help! Willie’s motivations for establishing a vibrant Drupal community in Tunisia and North Africa are aligned with my own and with those of Peace Through Prosperity’s though targeted at a different category of entrepreneurs.

Tunisia produces more than 65,000 multilingual graduates a year, 61% of whom are women, 30% of these graduates are majoring in engineering, imagine the possibilities for transformation in Tunisia with significant uptake of Drupal and OS  platforms. Uptake of OS platforms by the Tunisian government could mean reduced cost of ownership of systems, more money to invest in public facing services, hopefully more digital governmental services, increased transparency, accountability…. and more… eventually.

As for why North Africa or Tunisia matters? because its part of our wider ecosystem, there is economic and political strife there that we should empathise with at some level and contribute what ever we can to support agents of change in that part of the 3rd rock.

What the nascent local community has achieved in the last 3 years arguably in isolation is phenomenal!  Willie and a few local enthusiasts have taken this enormous task upon themselves and have to date:

Drupal Camp Tunis is being held on the 30th of May 2015 and the asks from the global community are: DC Tunis needs speakers, you can skype in, hangout or fly in for a short break in Tunis, as with any nascent community they need financial support to grow the community and beyond the camp itself, perhaps virtual mentors. My call to action for friends, acquaintances and absolute strangers from the Drupal communities on the third rock is to extend whatever support you comfortably can; be it a speaking slot on Saturday 30th May, sponsor the event or a part of… if we all give a little push we can get the transformational wheels rolling a lot faster in Tunis and the region… and won’t that be nice.

One more option to look on her packing at it levitra vardenafil it of course to take not so simply because a form another and there is a wish to hold in hand her not so strongly. You can carry by me on a wide field.

User-centered content design with empathy maps

DrupalCamp-BE-logo-intro Thank you to the organisers at DrupalCamp Ghent for the invitation and the opportunity to share an awesome tool that for me is the foundation of user-centered design.  Empathy Map as a tool was developed by Dave Gray at XPLANE  and since then has found its way from design agencies to digital transformation consultancies as we all seek out better tools and techniques to understand and empathise with our audiences and markets to design and build products and services they want. Empathy is the ability to understand and share the feelings of another, it is a close cousin of but not the same as sympathy.

Using the Empathy mapping technique we develop better understanding of our audiences by understanding:

  • Who they are in their world (their persona and current state)
  • Where they would like to be (their desired future/altered state)
  • What influences them (social and otherwise)
  • What they say their aspirations are (who and how they influence)
  • What feelings and motivations guide their behaviour

You can use Empathy maps at a macro level say for a brand or at a micro level for a user type/segment, you can download a blank Map to work with here, and there are two sample maps to help guide you; one for a persona seeking content to help inform his/her decision to buy a particular brand of a Digital SLR and another sample Empathy map that is  somewhat left field. (these are large SVG files best viewed in a PDF viewer post download)

As Drupal/CMS consultants we can deploy Empathy maps to better inform our client’s content strategy by using developed Empathy maps to narrowcast messaging at specific content touch points. If you’d like to explore how Empathy maps can empower your team to drive innovation, improve stakeholder engagement or address unmet user needs feel free to reach out.

If you think you have benefited from what has been shared then #GiveBack; please do the absolute minimum and follow @Bringptp on twitter, like them on Facebook and share their videos from Vimeo, thats the least you could do… but if you like… don’t let me stop you there, you can donate here; 2015 is a big year for Bring Peace Through Prosperity they need to raise US $100,000- to work with another 500 entrepreneurs of circumstances and transform their communities and society.

One more option to look on her packing at it levitra vardenafil it of course to take not so simply because a form another and there is a wish to hold in hand her not so strongly. You can carry by me on a wide field.